Experience

Senior System Engineer

IndiaMART Intermesh Ltd, ( B2B MarketPlace ) Noida, India, January 2024 - Present

Independently developed and implemented an Online Sales Module across the IndiaMart’s iOS App. Implemented strategic user engagement touchpoints throughout multiple screens and customer journeys, resulting in increased conversion rates from free to premium users.
Led development and integration of the Buyer Catalog Views (BizFeed) module into IndiaMart's iOS application. This strategic module successfully monetized seller catalog impressions, creating a new revenue stream for the platform.
Implemented essential enhancements to the mobile app by revamping A/B testing capabilities using Google Remote Config, optimizing launch processes, and addressing critical crash issues.

Impact

Enabled monthly sales of ₹20 lakh+ through subscription models (monthly/yearly) and individual client acquisitions.
Generating 10,000+ high-priority leads through strategic engagement across online sales touchpoints, leveraging a free seller active base of 50,000+ users
Lead conversion rates on iOS platform exceeded Android, Desktop, and Mobile site by 100%, demonstrating significant platform-specific performance differential.
Implemented multiple optimizations across pre-main, main, and post-main execution phases, reducing overall app launch time by approximately 20% (P95).
Resolved a critical crash issue ( CoreFoundation ) affecting 40,000 users with 90,000 crashes, increasing crash-free user percentage from 87% to 99.5%. </aside>

System Engineer

IndiaMART Intermesh Ltd, ( B2B MarketPlace ) Noida, India, May 2021 - Jan 2024

Independently redesigned and implemented comprehensive enhancements to the BuyLead module utilizing MVVM architecture in IndiaMart's iOS application, resulting in improved code maintainability and performance.
Developed and implemented multiple application features through integration of third-party libraries including Alamofire for RESTful API networking, RealmSwift for local data persistence, and Google Firebase for analytics tracking and A/B testing optimization.
Delivered multiple knowledge sharing sessions on advanced topics including Git Internals, SOLID Principles, Swift Fundamentals, and other technical subjects.
Implemented comprehensive development documentation protocols, improving code quality, on-time delivery, and maintainability.

Impact

BuyLeads consumption increased by approximately 10% in Q3 2022.
BuyLeads search visits increased by approximately 7% in Q3 2022. </aside>

Team Member

SwiftLeeds, Nov 2021 - Oct 2023

SwiftLeeds is an annual in-person Swift conference focused on Swift development, hosted in Leeds, United Kingdom.
Contributed in building SwiftLeeds App using SwiftUI.
The app features an interactive schedule, speaker profiles, Leeds venue map, live question submission, issue reporting functionality. </aside>

Achievements

Recognized as "Top Performer of the Year (2024-25)" for optimizing IndiaMart App performance and increasing online sales conversion rates.
Placed among Top 10 Winners (Nov 2024) in IndiaMart GenAI Hackathon, competing against 50 teams
- Developed automated audit framework for evaluating chatbot response quality on help.indiamart.com through implementation of Retrieval-Augmented Generation (RAG) architecture and simple prompt engineering techniques.
Awarded "Top Performer of the Month (Sept 2022)" for delivering significant improvements to the Buyleads Module

Publications

<aside> 📝

Authorship Clustering using TF-IDF weighted Word Embeddings 🔗

FIRE '19: Proceedings of the 11th Forum for Information Retrieval Evaluation · Dec 20, 2019

</aside>

<aside> 📝

Pneumonia Detection Using CNN based Feature Extraction 🔗

IEEE International Conference on Electrical, Computer and Communication Technologies (ICECCT) · Feb 20, 2019

</aside>

Contact

<aside> ✉️

[email protected]

</aside>

<aside> 📞

+91 9634013823 +91 6397253412

</aside>

Social

<aside> <img src="data:image/svg+xml;charset=utf-8;base64,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" alt="data:image/svg+xml;charset=utf-8;base64,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" width="40px" /> LinkedIn

</aside>

<aside> <img src="data:image/svg+xml;charset=utf-8;base64,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" alt="data:image/svg+xml;charset=utf-8;base64,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" width="40px" /> GitHub

</aside>

Education

<aside> Indraprastha Institute of Information Technology Delhi

M.Tech in Computer Science and Engineering

📅 2019–2021

🎯 CGPA: 7.92/10.0

</aside>

<aside> College of Engineering Roorkee

B.Tech in Computer Science and Engineering

📅 2015–2019

🎯 Percentage: 76.8%

</aside>

<aside> CBSE Board (Private Candidate)

Senior Secondary (12th)

📅 2014–2015

🎯 Percentage: 86.6%

</aside>

<aside> Shelley School

Secondary School (10th)

📅 2011–2012

🎯 CGPA: 9.2/10.0

</aside>

Skills

Languages	Swift,C/C++,Python
Tools	Xcode,Git/GitLab, OpenProject, Firebase
UI Frameworks	UIKit,SwiftUI,Qtpy
Functional Frameworks	Foundation, SPM, CocoaPods
Architectural Patterns	MVVM, MVC, VIPER
Best Practices	Dependency Injection, Human Interface Guidelines
Core iOS Skills	Concurrency, Memory Management, Multithreading

Languages

English

Hindi